About Lawson Consulting and Contracting
Our Expertise
With over 27 years experience in the health care setting, Clinical, Sales and Marketing, we are committed to delivering exceptional service and strategic outcomes for your business.
Clinical experience in Wound Care, Aged Care, Cardiac, Emergency and Lymphoedema.
Sales experience in Pharmaceuticals and Medical devices
Marketing experience in Medical Devices and Medical Consumables- in all channels, Hospital, Community, Aged Care and Pharmacy
Maximise Your Business Potential
Strategic Services
Lawson Consulting and Contracting will work with you to develop a clear and compelling strategy to achieve your business goals. A well defined strategy will increase focus and provide a roadmap to growth and financial success.
Range of services include:
- Product and Brand Development
- Key Messaging
- Product Launches
- Market analysis
- Channel analysis - Market penetration
- Sales analysis
- Competitor analysis
- Tender strategy
- Customer development - Market development
- Objectives and KPI's
- Diversification
- E-Commerce
Marketing Services
Lawson Consulting and Contracting can help you develop and implement a tailored and comprehensive marketing strategy to attract new customers and grow existing ones.
Range of services include:
- Campaign development - Consumer and Health Care profressional
- Market Research and Analysis
- Product Management
- Brand Management
- Tactics and Implementation
- Pricing Strategies
- Product Mix
- Digital and website
- Public Relations
- Content Marketing
- Event Management
Project Management/Contracting Services
- Product Launches
- Market Analysis
- Competitor Analysis
- Tender Management
- Account Management
- Customer Relationships
- Clinical Support
- Sales tactics and Implementation
Testimonials
Awareness Campaign- Consumer and Health Care Professionals
"We worked with Felicity at Lawson Consulting to develop a new awareness campaign for the wound care market in Australia. Her blend of extensive experience and strategic marketing knowledge have allowed us to develop together the campaign ideas, and to go on to receive rapid endorsement from relevant organisations and industry. As a result, we have been able to engage confidently with key stakeholders and grow high-value partnerships across the sector.” Tim Ashton, MD, Mole Digital Australasia.
